Why is Labour’s poll lead over the Tories falling?
A number of new polls show that Labour’s lead over the Conservatives is narrowing. Opinium’s most recent survey, conducted on…
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What we do with the Don’t Knows — How big is Labour’s poll lead really?
Polls make assumptions. If you say that you voted Conservative in 2019 but that you’re now unsure, you won’t be…
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The voters still loyal to Boris Johnson
Few people are uncertain about where they stand on Boris Johnson. Fewer still are unsure about the events of the…
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Boris Johnson was never truly popular
Boris Johnson’s recent political woes are often contrasted with his earlier good fortune but it is easy to overstate his…
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Thanks to the prime minister, we are now a nation of swingers
Voters are more volatile and promiscuous than ever – a fact that could yet work in the Conservatives’ favour.
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Why Rishi Sunak won’t be a silver bullet for the Tories
Will Boris Johnson cling on as Prime Minister? Ask the public and you’ll find that 63 per cent (according to…
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How unpopular is Tony Blair really?
The former prime minister’s knighthood has gone down like a cup of cold sick with the public.
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Labour now leads the Tories in most polls – but it should avoid celebration
Current polling owes more to Tory weakness than it does to Labour strength.
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